Event Marketing Software That Proves Who Drove Registrations

Event promotion software that works through the people already coming: give every speaker, sponsor, exhibitor and attendee a personalized banner they can post in one tap. Each share carries its own tracked link, clicks are bot-filtered, and ticket sales are attributed back to the person whose post produced them. Self-serve, from 129 EUR a month.
Event Marketing Software That Proves Who Drove Registrations
Free plan for your first small event. No credit card, no sales call.

Teams already generating images with DynaPictures

Bayer Deloitte University of Toronto Verizon RBC

Make a banner for a demo event, the way your attendees would

This is the real attendee widget, embedded here from a demo campaign. Type a name, add a photo if you like, generate and share. The same widget goes on your registration confirmation page; the same share flow reaches your speakers through a personal link.

The attendee widget with a generated personalized banner and the share buttons

Event Promotion Tools for Speakers, Sponsors, Exhibitors and Attendees

Speakers Share in One Tap, From a Page That Needs No Login

Speakers Share in One Tap, From a Page That Needs No Login

Import your speakers from a spreadsheet and email each one a personal link. The page already carries their name, title and photo; they adjust what you allowed, pick a design and tap Share. Their device share sheet opens with the finished image attached, so it goes straight to LinkedIn, X, WhatsApp or wherever they post. No account, no download, no re-upload. The link never expires, so re-sharing the week before the event is the same tap.

Native share in Chrome, Edge and Safari; Firefox gets download plus copy-the-caption
Suggested post text with their tracked link already inside
Who was emailed, who opened, who generated: visible per person

Attendees Share the Moment They Register

Attendees Share the Moment They Register

One snippet on your confirmation or thank-you page. The widget asks for a name and an optional photo, generates an I'm attending banner and offers the same one-tap share. It runs inline or as a popup fired after the purchase, is built mobile-first because that is where tickets get bought, and never asks an attendee for an email address.

Prefill name, title and company from your registration data
Every attendee share mints its own tracked link
Shows you which pages the widget is embedded on

Sponsors and Exhibitors With Their Own Details

Sponsors and Exhibitors With Their Own Details

Sponsors and exhibitors are confirmed by contract long before the event, so import the whole list at once. Sponsors carry their tier, exhibitors their booth number, and the logo goes on the banner uncropped. Each one gets the same personal share page as a speaker and is reported separately, so you can show a sponsor exactly what their post produced.

Logo-led designs, headshots optional
Tier and booth number mapped straight onto the design
Per-company clicks and conversions in the report

Attribution That Survives Your Checkout

Attribution That Survives Your Checkout

Most tools stop at the share. We mint a fresh short link for every share, filter the clicks for crawlers and corporate link scanners, and hand the attribution to a pixel on your ticket pages. The pixel captures the id once, keeps it in the browser and re-attaches it to your own links and forms, so multi-step checkouts and redirects do not lose it. Revenue is reported per currency, never silently converted.

One snippet plus one call with the order id
30-day attribution window, deduplicated per order
A debug mode that shows every decision and records nothing

Event Marketing Automation, Live in an Afternoon

palette

1. Build the Campaign

Name the event, set the date and the landing URL, add the designs each audience will share. Start from the event templates or from your own design.

upload_file

2. Import Your People

Speakers, sponsors and exhibitors from CSV or XLSX, with columns matched by their headers. Extra columns are kept and can be mapped onto the banner.

send

3. Send the Links and Place the Snippets

Email everyone their personal page from your display name. Paste the widget on your confirmation page and the pixel on your ticket pages.

insights

4. Read the Funnel

Views, shares, clicks and conversions over time, by channel and country, with a leaderboard of the people who actually drove results and the revenue attributed to each.

What Event Marketing Software Covers, and Where DynaPictures Fits

Event marketing software covers several jobs, and most teams combine two or three tools. DynaPictures does the promotion that runs through people, and measures what it produced.

Job What it does Typical tools DynaPictures
Registration and ticketing Sign-ups, payments and attendee lists Eventbrite, Cvent, Luma Works alongside: import the list, set the landing URL
Event website and landing pages The page people register on Splash, Bizzabo, your own site A personal share page for every promoter
Email invitations and reminders Mail to your list before and after the event HubSpot, Mailchimp, the event platform Invitation emails to speakers, sponsors and exhibitors
Social promotion and advocacy Posts by the people in the event Gleanin, Snöball, DynaPictures Core: a personalized banner per person, one-tap sharing
Tracking, analytics and attribution Which source brought registrations and revenue UTM links, web analytics, DynaPictures Core: a tracked link per share, bot-filtered clicks, revenue per person
Virtual and hybrid event platforms Streaming, sessions and networking Zoom Webinars, Airmeet, ON24 Works with any registration page as landing URL

A CSV export, a landing URL and one snippet connect DynaPictures to the rest of the stack.

Event Marketing Analytics: ROI and KPIs per Person

Revenue per Speaker, Sponsor and Exhibitor

Ticket sales and their value attributed to the person whose post brought the buyer, in the currency sold. The answer to whether the speaker programme and the sponsor package were worth it.

A Leaderboard That Names Your Best Advocates

Who shared, who got clicked, who converted. The people at the top get the thank-you, the early invitation next year and the renewal conversation.

The Funnel by Wave, Channel and Country

Views, shares, clicks and conversions over time show which announcement wave and which network delivered, so the next push goes where the response was.

Bot-Filtered by Default, Hosted in Frankfurt

LinkedIn, Facebook and Slack crawlers, corporate link scanners and security proxies hit every posted link; we classify each hit and keep the raw record. The data stays in Frankfurt under GDPR, with a Data Processing Agreement on request.

Event Marketing KPIs You Can Report

The numbers the dashboard reports for every campaign, and where each one comes from.

KPI What it counts Where it comes from Reported per
Views Visits to share pages and the widget DynaPictures Campaign and day
Shares Taps on Share, counted as intent The share page and the widget Person and channel
Clicks Visits through a share's own link, bots removed Tracked short links Person, channel and country
Conversions Registrations or purchases after a click The pixel on your own pages Person and channel
Revenue Order value of those conversions The conversion call with the value Person, in the currency sold

Shares are intent: no tool sees whether a post was completed in a share sheet. Clicks, conversions and revenue are the numbers to report.

Event Advocacy Platforms Compared: Gleanin, Premagic, InGo, Snöball, Attendir

The five tools an event marketer usually evaluates next to us, on the questions that decide the purchase: can you start today, what does it cost, what gets tracked, and where your data lives.

Checked 24 Sep 2026 DynaPictures Gleanin Premagic InGo Snöball Attendir
Self-serve signup, no sales call Yes Yes No No No Yes
Free plan Yes No No No No No
Public entry price from 129 EUR/month from 439 EUR/month usage-based, on request on request on request from 325 EUR/month, yearly
Speakers, sponsors, exhibitors and attendees Yes Yes Yes Yes Yes Partly
Share channels X, LinkedIn, Facebook, WhatsApp, email LinkedIn, X, Facebook, WhatsApp, email and more major networks, one tap LinkedIn and others 14 channels LinkedIn, X, Facebook, WhatsApp
Free-layout design editor Yes Partly Yes not stated Partly Partly
Tracked link per advocate Yes Yes Yes Yes Yes Yes
Bot-filtered clicks Yes not stated not stated not stated not stated not stated
Conversion pixel with revenue attribution Yes Partly Partly not stated not stated Partly
Attendee widget for the confirmation page Yes Yes Yes Yes Yes Yes
Ticketing platform integrations no, CSV and XLSX import Yes Yes Partly yes, 70+ Yes
Invitation emails to advocates Yes Partly yes, paid add-on Yes Yes Yes
Hosting location stated Frankfurt, Germany not stated not stated not stated not stated not stated
Product interface languages English, German, Polish English English English English English, German

Competitor columns reflect each vendor's public website as read on 24 September 2026 and may have changed since. Not stated means we could not find the fact on their site. Check with the vendor before deciding; every header links to a longer comparison.

Event Marketing Software by Audience

Each audience has its own designs, invitation email and suggested caption. These pages cover what changes per group.

Event Marketing Software by Event Type

B2B event marketing changes with the format: trade shows, webinars and conferences differ in who promotes and when. Setup notes and timing per format.

Works Alongside the Platform You Already Use

No integrations, and no need for them: export the list, import the file, set the landing URL. What that looks like per platform, and where conversion tracking stops.

Comparing DynaPictures With Other Event Advocacy Tools

Honest, dated comparisons with the tools you are probably evaluating next to us.

Frequently Asked Questions

The free plan includes one campaign, ten people and fifty banners a month, with a Powered by DynaPictures line on the public pages. Paid plans start at 129 EUR a month (Lite: one campaign, fifty people, a thousand banners and five hundred emails a month), with Standard and Pro above that. Every campaign counts toward a plan, including ended and archived ones. Every plan includes the attendee widget, the conversion pixel with revenue attribution and the full analytics.