Virtual Event Marketing Software: Promotion That Tracks

Virtual and hybrid events have no venue buzz to lean on; promotion happens entirely in feeds and inboxes. Every speaker, sponsor and registrant gets a personalized banner and a one-tap share page, and every share carries a link you can measure down to the registration.
Virtual Event Marketing Software: Promotion That Tracks
Free plan: one campaign, ten people, fifty banners a month.

Virtual and Hybrid Events Promote Differently

The Audience Is Everywhere

No city to target means the speakers' networks are the targeting. Their banners, posted by them, reach the right people in the right time zones.

Hybrid Means Two Calls to Action

In-person and online tickets are two landing pages. Run two campaigns, or one campaign with the ticket type as a mapped field, and keep the reports separate.

Free Registration Still Converts

The pixel call carries no value for free tickets, but the registration is still attributed to the speaker or attendee who shared.

Sponsors Need Visible Value Online

Sponsor banners on the share pages and per-sponsor click reports replace the booth as evidence of exposure.

The Campaign for an Online Audience

Speaker Banners With Session Time and Time Zone

Speaker Banners With Session Time and Time Zone

Map session title, time and time zone onto the design so a speaker's post tells their followers when to show up. Speakers share from a page that needs no login; the device share sheet opens with the image attached.

Portrait and square designs for mobile feeds
Re-share from the same link before the session
Per-speaker send log

Registrant Banners at Sign-Up

Registrant Banners at Sign-Up

The widget on your registration confirmation generates an I'm attending banner with the registrant's name. Online registrations happen on phones and laptops alike; the widget runs inline or as a popup on both.

No email asked
Prefill from the form
Tracked link per share

Attribution Without a Venue

Attribution Without a Venue

Every share has its own link, clicks are bot-filtered, and with the pixel on your own registration confirmation page, registrations and paid tickets are attributed per person. The funnel shows views, shares, clicks and conversions over time and by country.

Clicks by country
Revenue per currency
Leaderboard of top advocates

Launch the Online Campaign

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1. Design With Time and Platform on the Banner

Session time, time zone and the streaming platform name as mapped fields.

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2. Import Speakers and Sponsors

CSV or XLSX; attendees come through the widget.

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3. Widget and Pixel on Your Registration Flow

Registration on your own pages keeps attribution complete.

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4. Report by Person and Country

Where the clicks came from and who produced them.

What You Get on Every Plan

The Attendee Widget, Included

Inline or popup on your confirmation page, mobile-first, prefilled from your registration data. Every plan includes it, the free one too.

Revenue Attribution, Included

The conversion pixel on your own ticket pages attributes purchases and their value to the person who shared, per currency, within thirty days. Included on every plan.

Full Analytics and a Leaderboard

Views, shares, bot-filtered clicks and conversions over time, by channel and country, plus a leaderboard of the people who delivered. No reporting add-on.

Clicks by Country and Channel

An online audience is everywhere; the funnel shows where the clicks came from and through which network, so the next wave targets the time zones that responded.

See It on Your Own Event

Twenty minutes with a demo campaign, or start free and import your first list today.

Frequently Asked Questions

Alongside any of them: the share flow is on DynaPictures and the tracked link points at your registration page. There is no integration, and registrations on the platform's own pages are not attributed; clicks are.