Why Add a Countdown to Your Klaviyo Flows
Flows Trigger at Different Times
An abandoned-cart email goes out minutes after one checkout and hours after another. A countdown that takes its deadline from the event keeps each message accurate.
Design Beyond a Color Picker
Create the banner in a full editor with your own fonts and product imagery, and add a separate design for the last hours and for after the deadline.
Profile Properties Set the Deadline
Any date stored on a Klaviyo profile or carried by a triggering event can become the expire parameter of the timer URL.
Opens You Can Attribute
Add a flow or campaign name to the timer URL and see opens for that flow in the DynaPictures analytics dashboard.
What a DynaPictures Timer Adds to Klaviyo
One Timer for Every Stage of the Flow
Design the first reminder, the urgent version, and the after-deadline banner as stages of a single timer. Each stage has its own artwork and copy, and DynaPictures selects the stage from the offset to the deadline. Your Klaviyo flow references one image URL and the visual changes on its own as the customer's window closes.
Accurate Whenever the Email Is Read
Klaviyo sends each flow email at the customer's own trigger time, and the customer may open it a day later. DynaPictures renders the timer when the email is opened, caches it for a minute, and animates for 60 seconds, so the number on screen matches the real time left at that moment.
Deadlines From Profile Properties or Events
Append a Klaviyo tag such as {{ person.deadline }} or an event value to the timer URL as the expire parameter. Format the value as DD-MM-YYYY--HH-MM in the timer's timezone, or pass an ISO 8601 timestamp with an offset. Klaviyo fills in the value per recipient, and DynaPictures counts down to it.
Everything in Every DynaPictures Timer
A Plain img Tag, Any Email Client
The timer is a GIF loaded through a standard img tag, so it shows wherever images do: Gmail, Apple Mail, Outlook, and Klaviyo's own preview. Outlook for Windows displays the first frame as a still image.
Rendered When the Email Is Opened
Each open fetches a fresh image with the time left at that moment, then animates for 60 seconds. A subscriber who opens on day three sees day three, not the countdown from send time.
One Timer, a Deadline per Subscriber
Append a Klaviyo date merge tag to the expire parameter and every recipient counts down to their own date. Format it as DD-MM-YYYY--HH-MM in the timer's timezone, or as an ISO 8601 timestamp with an offset.
Stages That Switch on Their Own
Design separate banners for the teaser, the final hours, and the time after the deadline. DynaPictures picks the right one from the offset to your target date, so the same URL keeps working across the whole campaign.
Opens by Campaign, Client, and Country
Every open is logged with the email client, country, and any custom query parameter you add. A Klaviyo campaign name in the URL shows up as its own row in the analytics dashboard.
Gauges and Progress Bars
The remaining time can drive a radial gauge, a simple gauge, or a line progress bar in the same design. Digits are the default, not the only option.
Runtime up to 30 Days, Custom on Pro
Every plan runs a timer up to 30 days ahead of its deadline, which covers most promotions. The Pro plan lifts that limit for long-running campaigns.
No Hard View Caps on Paid Plans
The free plan serves 100 opens in total, enough to test a real send. Paid plans include a monthly view allowance sized to your list and are never throttled or watermarked.
How to Add a Countdown Timer to Klaviyo
Design the Timer in the Generator
Open the DynaPictures countdown timer generator, set the target date and timezone, design the stages you need, and publish. You get a stable image URL ending in .gif.
Paste the URL Into a Klaviyo Image Block
Add an image to your Klaviyo email and use the timer URL as its source. To personalize, append ?expire= followed by a Klaviyo date merge tag formatted as DD-MM-YYYY--HH-MM.
Tag the Send and Watch the Opens
Add a query parameter such as campaign= with your Klaviyo campaign name. Opens then appear per campaign in the DynaPictures analytics dashboard.
Who Uses Klaviyo Countdown Timers
Ecommerce brands running cart and browse flows
Giving each customer a countdown to their own cart hold or discount expiry.
Shopify merchants syncing store data into Klaviyo
Timing a welcome offer or a replenishment reminder from dates already on the profile.
Retention teams sending win-back campaigns
Putting a real deadline on a segment-level offer and measuring opens per campaign.
See a Timer Go From Editor to Inbox
Book a short walkthrough: build a timer in the generator, paste it into Klaviyo, and watch it update on open.
Where DynaPictures Differs From Other Email Timer Tools
Live on Every Open
Many timer services pre-render one GIF at send time, so late openers see stale numbers. DynaPictures regenerates the image on each open and caches it for one minute.
Personalized Deadlines Through Klaviyo Merge Tags
One published timer serves a different deadline per recipient through the expire parameter. Many tools support a single fixed date per timer.
Multi-Stage Designs
Separate designs for early, urgent, and after-deadline stages, switched automatically by offset. Many tools offer one design and a blank or zeroed timer after the deadline.
Gauges and Progress Bars Driven by the Countdown
Show the time left as a filling gauge or a shrinking bar as well as digits. Many email timer tools render digits only.
A Full Design Editor, Fonts Included
Any Google Font or an uploaded brand font, free layout, images, and an AI background generator in the same editor. Many timer tools offer a fixed layout with a color picker.
Analytics You Can Segment
Opens broken out by campaign parameter, email client, country, and time of day. Many tools report a single view count or nothing at all.
Related Email Countdown Timers
Frequently Asked Questions
Publish the timer in DynaPictures and copy the image URL from the Share tab. In the Klaviyo email editor drag in an Image block, switch to the URL option, and paste the timer URL. The same block works in campaigns.